Fineco – Unicredit Group
Concept and creativity for multi-channel communication materials
- concept & content
- creation
- BTL
- POS activation
- internal communication & engagement
- Photo Editing
- Welcome Kit
- Consumer & Trade Brochures
- POS materials
- Photo shooting
Fineco: a brand that, since the dawn of online banking, has built a solid reputation combining the ability to relate emotions with an image of efficiency that is always up-to-date.
The long collaboration with ATC has required the agency to offer solutions that are perfectly in tune with the brand image, modulating the creativity and tone of voice each time, depending on the specific requirements of the project and the target: from internal documents for financial promoters or welcome kits for new customers to a product presentation for a young account holder or an initiative to involve new high-flying investors.
The history of the relationship between ATC and Fineco owes its success to the close and continuous collaboration between the agency and the client.
The clear and continuous sharing of communication objectives makes it possible to create carefully structured work teams based on the needs of the specific project, mobilizing the most specialized resources as needed.
Over the years, ATC has consolidated its know-how regarding Fineco. This ensures continuity in the deliverables, even where special projects require expanding the collaboration with specific skills from other teams in the agency.
The clear and continuous sharing of communication objectives makes it possible to create carefully structured work teams based on the needs of the specific project, mobilizing the most specialized resources as needed.
Solutions that are perfectly in tune with the brand image, modulating the creativity and tone of voice each time